Privacy Notice

Thank you for choosing to be part of our community at Ultra Logistics, Inc. (“Company,” “we,” “us,” or “our”). We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about this privacy notice or our practices with regard to your personal information, please contact us via our contact form.

This privacy notice describes how we might use your information if you visit our website at ultralogistics.com or engage with us in other related ways — including any sales, marketing, or events. In this privacy notice, if we refer to “Website,” we are referring to any website of ours that references or links to this policy, and if we refer to “Services,” we are referring to our Website and other related services, including any sales, marketing, or events. The purpose of this privacy notice is to explain to you, in the clearest way possible, what information we collect, how we use it, and what rights you have in relation to it. If there are any terms in this privacy notice that you do not agree with, please discontinue use of our Services immediately.

Please read this privacy notice carefully, as it will help you understand what we do with the information that we collect.

1. What information do we collect?

Personal information you disclose to us

In short: We collect personal information that you provide to us.

We collect personal information that you voluntarily provide to us when you register on the Website, express an interest in obtaining information about us or our products and Services, when you participate in activities on the Website or otherwise when you contact us. The personal information that we collect depends on the context of your interactions with us and the Website, the choices you make, and the products and features you use. The personal information we collect may include the following: contact preferences; passwords; usernames; job titles; mailing addresses; phone numbers; email addresses; names; and other similar information. All personal information that you provide to us must be true, complete and accurate, and you must notify us of any changes to such personal information.

Information automatically collected

In short: Some information — such as your Internet Protocol (IP) address and/or browser and device characteristics — is collected automatically when you visit our Website.

We automatically collect certain information when you visit, use or navigate the Website. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Website and other technical information. This information is primarily needed to maintain the security and operation of our Website, and for our internal analytics and reporting purposes. Like many businesses, we also collect information through cookies and similar technologies.

The information we collect includes log and usage data — service-related, diagnostic, usage and performance information our servers automatically collect when you access or use our Website and which we record in log files. Depending on how you interact with us, this log data may include your IP address, device information, browser type and settings, and information about your activity in the Website (such as date/time stamps associated with your usage, pages and files viewed, searches and other actions you take, including which features you use), and device event information (such as system activity, error reports, and hardware settings).

2. How do we use your information?

In short: We process your information for purposes based on legitimate business interests, the fulfillment of our contract with you, compliance with our legal obligations, and/or your consent.

We use personal information collected via our Website for a variety of business purposes described below. We process your personal information for these purposes in reliance on our legitimate business interests, in order to enter into or perform a contract with you, with your consent, and/or for compliance with our legal obligations. We use the information we collect or receive to:

• Facilitate account creation and logon process. If you choose to link your account with us to a third-party account (such as your Google or Facebook account), we use the information you allowed us to collect from those third parties to facilitate account creation and logon for the performance of the contract.
• Post testimonials. We post testimonials on our Website that may contain personal information. Prior to posting a testimonial, we will obtain your consent to use your name and the content of the testimonial. If you wish to update or delete your testimonial, please contact us via our Contact Us form and include your name, testimonial location, and contact information.
• Request feedback. We may use your information to request feedback and to contact you about your use of our Website.
• Enable user-to-user communications. We may use your information in order to enable user-to-user communications with each user's consent.
• Manage user accounts. We may use your information for the purposes of managing our account and keeping it in working order.
• Send administrative information to you. We may use your personal information to send you product, service and new feature information and/or information about changes to our terms, conditions, and policies.
• Protect our Services. We may use your information as part of our efforts to keep our Website safe and secure (for example, for fraud monitoring and prevention).
• Enforce our terms, conditions and policies. For business purposes, to comply with legal and regulatory requirements, or in connection with our contract.
• Respond to legal requests and prevent harm. If we receive a subpoena or other legal request, we may need to inspect the data we hold to determine how to respond.
• Fulfill and manage your orders. We may use your information to fulfill and manage your orders, payments, returns, and exchanges made through the Website.
• Administer prize draws and competitions. We may use your information to administer prize draws and competitions when you elect to participate in our competitions.
• Deliver and facilitate delivery of services to the user. We may use your information to provide you with the requested service.
• Respond to user inquiries / offer support to users. We may use your information to respond to your inquiries and solve any potential issues you might have with the use of our Services.
• Send you marketing and promotional communications. We and/or our third-party marketing partners may use the personal information you send to us for our marketing purposes, if this is in accordance with your marketing preferences. You can opt-out of our marketing emails at any time (see the “What are your privacy rights?” section below).
• Deliver targeted advertising to you. We may use your information to develop and display personalized content and advertising tailored to your interests and/or location and to measure its effectiveness.
• For other business purposes. We may use your information for other business purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns, and to evaluate and improve our Website, products, marketing and your experience. We may use and store this information in aggregated and anonymized form so that it is not associated with individual end users and does not include personal information.

3. Will your information be shared with anyone?

In short: We only share information with your consent, to comply with laws, to provide you with services, to protect your rights, or to fulfill business obligations.

We may process or share information that we hold based on the following legal basis:

• Consent. We may process your data if you have given us specific consent to use your personal information for a specific purpose.
• Legitimate Interests. We may process your data when it is reasonably necessary to achieve our legitimate business interests.
• Performance of a Contract. We may process your personal information to fulfill our contractual obligations to you, including providing our Services or any customer service requested.
• Legal Obligations. We may disclose your information where we are legally required to do so in order to comply with applicable law, governmental requests, a judicial proceeding, court order, or legal process.

We may share the information we collect with vendors, consultants and other service providers who need access to such information to carry out work on our behalf; third-party advertising and analytics partners; and in connection with a business transfer (such as a merger, acquisition, or sale of assets). We may also share information to comply with legal obligations or to protect our rights and safety.

We do not share information with third parties for their own marketing purposes unless you have given us your consent to do so.

4. Do we use cookies and other tracking technologies?

In short: We may use cookies and other tracking technologies to collect and store your information.

We may use cookies and web beacons (also known as tracking pixels) to collect and store information about you. We use these technologies to remember your preferences, to analyze how the Website is used, to measure the effectiveness of our advertising, and for security and fraud prevention. The specific types of cookies we use include:

• Strictly Necessary Cookies. Required to enable core website functionality, such as maintaining your session and security.
• Functionality Cookies. Used to remember your preferences and choices (such as language) and to provide enhanced, more personalized features.
• Performance and Analytics Cookies. Used to collect information about how visitors use our Website so we can improve its performance and design.
• Advertising Cookies. Used to make advertising messages more relevant to you and your interests, and to measure the effectiveness of advertising campaigns.

You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect the functionality of the Website.

5. How long do we keep your information?

In short: We keep your information for as long as necessary to fulfill the purposes outlined in this privacy notice unless otherwise required by law.

We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy notice, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements). When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information, or, if this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.

6. How do we keep your information safe?

In short: We aim to protect your personal information through a system of organizational and technical security safeguards.

We have implemented appropriate and reasonable technical and organizational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect and access your personal information.

7. Do we collect information from minors?

In short: We do not knowingly collect information from or market to children under 18 years of age.

We do not knowingly solicit information from or market to children under 18 years of age, nor do we knowingly sell personal information about them. If you believe we have collected information from a child under 18, please contact us via our contact form so that we can take steps to delete such information and discontinue services.

8. What are your privacy rights?

In short: You may review, change, or terminate your account and review or correct the information you have shared with us.

You have the following rights regarding your personal information:

• Right to know / access. You may request a copy of the personal information we hold about you.
• Right to delete. You may request that we delete the personal information we hold about you.
• Right to correct. You may request that we correct any inaccurate or incomplete personal information.
• Right to opt out of marketing. You can opt out of receiving marketing emails from us at any time by using the unsubscribe link in those emails or by contacting us via our Contact Us form.
• Right to restrict processing. You may request that we restrict the processing of your personal information in certain circumstances.
• Right to object. You may object to our processing of your personal information.

To exercise any of these rights, please contact us via our contact form. We will respond to your request consistent with applicable law.

9. Controls for do-not-track features

Most web browsers and some mobile operating systems and mobile applications include a Do-Not-Track (“DNT”) feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage, no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals or any other mechanism that automatically communicates your choice not to be tracked online. If a standard for DNT is adopted that we must follow in the future, we will inform you about that practice in a revised version of this privacy notice.

10. Do California residents have specific privacy rights?

In short: Yes, if you are a resident of California, you are granted specific rights under the California Consumer Privacy Act (CCPA) and California privacy laws.

As a California resident, you have the right to: know what personal information we collect about you; know whether we sell or disclose your personal information and to whom; request access to and a copy of your personal information; request deletion of your personal information; correct inaccurate personal information; opt out of the “sale” or “sharing” of your personal information for cross-context behavioral advertising; and not be discriminated against for exercising your rights. We do not sell personal information as the term “sale” is defined under California law. To exercise any of these rights, please contact us via our contact form.

11. Do we make updates to this notice?

In short: Yes, we will update this notice as necessary to stay accurate and to comply with applicable privacy laws.

We may update this privacy notice from time to time. The updated version will be indicated by an updated “Last updated” date and the new notice will be effective as soon as it is accessible. We encourage you to review this privacy notice frequently to stay up to date. If we make material changes to this privacy notice, we may notify you by prominently posting a notice of such changes or by directly sending you a notification.

12. How can you contact us about this notice?

If you have questions or comments about this privacy notice, please contact us via our contact form or write to us at 17-17 Route 208 N, Suite 160, Fair Lawn, NJ 07410.

13. How can you review, update or delete the data we collect from you?

Based on the applicable laws of your country or region of residence, you may have the right to request access to the personal information we collect about you, request that we update or correct your information, request that we delete your information, or receive a copy of the personal information you have shared with us. To make such a request, please contact us via our contact form or write to us at 17-17 Route 208 N, Suite 160, Fair Lawn, NJ 07410. We will respond to your request consistent with applicable law.